Perhaps the single most important investment a business can make to the front of a shop or restaurant. These are an advert to the world, telling people what you do and the quality of your business, able to be seen quite often; 24 hours a day, 7 days a week. Money spent here is an investment for the future and can greatly affect the success of a business – particularly in attracting people through the door. It supports other marketing activities, giving focus to location and brand image.
Often being rectangular in shape, the most basic consists of a board of timber, metal or acrylic panel held in a frame onto which lettering is applied. Additional logos and important information like web addresses and phone numbers complete the scene, unless you are fortunate enough to be able to trade just on the strength of your name. This is where the power of brand identity comes into its own, with colourways and typography adding to the visual impact.
Major hotel, pub and restaurant chains are able to reduce the information placed on fascia signs, but for many, clearly displaying your name and product at the point of sale is a necessity borne of the retail revolution, although early examples can be traced back to Medieval times and the rise of ale houses and coaching inns. The purpose of course, was always in attracting trade.
Today there is a huge variety of materials, systems and design options available and the team at Technical Signs has vast experience in offering a signage package that will suit your needs and budgets.
From traditional hand signwriting, relative low-cost vinyl lettering, to adding 3D lettering edged with Neon, there is a sign system and style to suit your business.
We have developed innovative solutions and designs that can make your signs stand out from the crowd and will be happy to talk with you on the latest options available.
A free initial consultation with the team at Technical Signs will reveal a company that is not only at the forefront of technical ability and craftsmanship, but when combined with our commitment to customer support, offers possibly the best service available in the industry today.