Walk along any high street at the moment and you can’t help feeling that we’ve all been transported into an alternate reality. After the lockdown, this will hopefully change! But for now, shops are dark, bars are empty, restaurants have temporarily closed. The...
A great sign can help a business immediately stand out from the crowd. Match that with a clearly defined brand and you should attract plenty of customers. Read on for tips for designers when designing for signage. Take the MacDonald’s sign, for example. It’s bold and...